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Branding 101

  Branding 101: An Interactive Learning Journey Branding 101 Foundations Core Identity Application Case Studies Foundations Core Identity Application Case Studies An Interactive Learning Journey Welcome to your hands-on guide to branding in the Indian market. Navigate through the modules to build your understanding from the ground up. Click on any lesson to reveal its core concepts. Module 1: The Foundations o...
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Logo Design for - Revive Room

 Logo Design for *Revive Room* — A Sustainable Thrift Store  Project Overview **Client:** Revive Room (Local Thrift Store)   **Role:** Brand Identity Designer   **Deliverables:** Logo Design, Color Palette, Typography System, Mockups   **Tools Used:** Adobe Illustrator, Photoshop, Procreate (for texture), Canva (mockups) --- ## 🎯 The Brief Design a logo that reflects the essence of *Revive Room*, a new thrift store focused on sustainability, secondhand fashion, and community. The brand needed a modern, recognizable identity that stood out from typical thrift store aesthetics while staying true to its eco-friendly mission. The logo had to: - Represent the idea of “reviving” old items - Communicate sustainability and style - Be versatile across print and digital media - Feel approachable and trustworthy --- ## 🧠 Research & Inspiration Before diving into sketches, I researched: - Existing thrift store branding - Eco-friendly symbols (leaves, ci...
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Food Butiq - Home Delivery service Design Work

    Logo created using a attractive colours and      the base template is a pan.     Visiting card with an attractive picture. similar to the logo. Adding Indian recipes. Flex Banner design for shop promotion. Designer - Rishav Basak
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The Durga Puja Countdown

                               The Durga Puja Countdown : A Time for Excitement and Eagerness    Durga Puja: A festival of colours, culture, and community, where the goddess Durga is worshipped as the incarnation of strength, power, and wisdom. Durga Puja, the biggest festival in India, is a vibrant and joyous celebration of the Hindu goddess Durga. While it is celebrated by people of all faiths and backgrounds across the country, it is particularly revered by the Bengali population. The five-day festival is a time for Bengalis to come together and celebrate their culture and heritage. From the elaborate pandals (temporary temples) that are handcrafted in every neighbourhood to the colourful clothes and delicious food that are enjoyed by all, Durga Puja is a truly unique and special experience. In 2021, UNESCO declared Durga Puja a UNESCO Intangible Cultural Heritage of Humanity, a recognition of i...
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Bari-phera - Away from Home, but Not Far from Heart

 Bari-phera - Away from Home, but Not Far from Heart ( A Durga Puja Tale) "Hello Maa, I don't think I will be able to come home for this puja. Boss has not granted me any leave" "But MumMum you never have been alone during puja." I knew that my maa had never been without me during puja and somewhere in between those lines she was being teary. "All your friends are also coming home. Won't you be able to come home for just two days?" "Na maa... Seems like it will not be possible this time. Work is important. I will try to come home during Diwali." Though my mother was not happy, she said, "OK MumMum, I understand. I will tell Baba that you won't be able to come this time. Take care Beta and don't worry about us. We will be fine". Saying this she hung up the phone. I kept the phone aside. How could I not worry? I could feel a drop of tears rolling down my left cheek. I was still in my office clothes. I quickly got up and we...
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